Tahitian Vanilla beans are maturated and aged in a craft certified white rum base, then lovingly bottled in a beautiful reusable bottle. When you first use this vanilla, you might think its just another Vanilla. Think again! Because this starts out with a truly craft and Arizona made white rum base, it is a very high quality craft made product. This compares with the top of the line Nielson Massey brands of Vanilla extracts. Ours is the same quality and same price oz for oz. We are looking to see if there is any other company in the US that is making Vanillas using their own craft made base product. We haven’t found anyone else!